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| Sell-Side Channel Management: Benchmarks and Best Practices | ||
| By Chris Selland | ||
| Title: | Sell-Side Channel Management: Benchmarks and Best Practices View This Document |
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| Report Type: | Analyst Reports | |
| Report Summary: | For the majority of companies, revenue growth and profitability is directly related to how well they manage their sell-side channel partners — including wholesalers, resellers, distributors, agents, and of course, customers. By extending the enterprise and more effectively managing these channel relationships, companies gain the ability to expand market share and compete more effectively in an increasingly competitive global marketplace. | |
| Language: | English | |
| File Type: | ||
| Company's Name: | Aberdeen Group | |
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